Convenience stores did their best to remain convenient to customers during the pandemic; however, the abrupt change to many people’s work schedules and their reluctance to shop inside stores disrupted the entire convenience store model. With fewer people working and remaining at home, the demand for motor fuel declined significantly. Similar to many other local businesses, convenience stores have continued to face labor challenges and supply-chain issues.

Consuming in a World of Contrasts It appears many (if not most) Americans are living one life with two contrasting mindsets. Understanding these mindsets is the first step in understanding how consumers are evolving and creating challenges and opportunities to retailers.

Video content, however it is consumed, often steals the media spotlight, touting the popularity of streaming services, watching on multiple devices and focusing on the turmoil of video viewership as it moves from legacy to Connected TV. As much as we enjoy viewing video content on mobile devices, there are limits as to where we can watch. Listening to audio content is truly a ubiquitous experience, anywhere, any time, and via multiple devices as well.

Bill Bernbach, co-founder of Doyle Dane Bernbach, revolutionized advertising by prioritizing creativity, honesty, and emotional storytelling over formulaic sales tactics. His campaigns—like Volkswagen’s “Think Small” and Avis’s “We Try Harder”—reshaped how brands connected with audiences by respecting their intelligence and appealing to human insight. Bernbach’s collaborative model between copywriters and art directors set the industry standard and empowered more inclusive voices in advertising. For today’s media sellers and agency professionals, his philosophy remains a powerful reminder: great ideas and emotional connection still drive results in a data-saturated world.

This Nano Tool for Leaders from Wharton Executive Education offers techniques for developing an “awe mindset” for greater creativity, improved collaboration, and better decision-making. Nano Tools for Leaders® — a collaboration between Wharton Executive Education and Wharton’s Center for Leadership and Change Management — are fast, effective tools that you can learn and start using in less than 15 minutes, with the potential to significantly impact your success.

David Ogilvy, often called the “Father of Advertising,” revolutionized the industry with his belief that advertising should be both creative and rooted in research. He began his career as a door-to-door stove salesman and later worked in British intelligence before founding Ogilvy Mather at age 38. Ogilvy’s campaigns for brands like Rolls-Royce, Dove, and Hathaway Shirts became iconic for their storytelling and respect for the consumer. He was a pioneer in using data to inform creative decisions, famously stating, “If it doesn’t sell, it isn’t creative.” His legacy lives on as a model of how intellect, empathy, and discipline can build enduring brands.

You’ve got questions. We’ve got answers. Hi, I’m Kevin Eikenberry, answering the questions that new leaders ask us. Actually, it’s our goal to help all leaders be more successful, productive, and confident, and today to help you be more of those things. We’re going to talk about the one-on-ones you have with your team members. Are you ready? Let’s get started. I’ve been asked this question many times, and it’s a good question.

Since its inception, television’s journey across the media landscape has been steady and relatively smooth. More recently, however, the media landscape has changed and television has had to adjust its course. That journey into the future will be an exciting ride because of the many new opportunities the changes in viewing habits, advertisers’ needs and technology will create for content creators and ad sales teams.

Elevate your advertising with this week’s standout promotions!
• Browning Safes Military First Responders Rebate – Exclusive offers honoring service.
• Simplicity Rev Up Rebate – Big savings on performance equipment.
• Wrangler Back-to-School – Must-have deals for the season.
• Can-Am Ride in Style for Less – Style and performance at a value.
• Mitsubishi Travel Ready Service – Prep customers for their journeys.

Sales managers and reps face immense pressure to deliver results—understanding how to operate within your Overton window could be the key to career survival. I am not typically drawn to political discussions. In my experience, politics can often lead to negativity and unnecessary stress. The last time I watched political news shows, it was during the Clinton administration. Instead of television news, I prefer reading The Economist or other well-regarded publications that focus on insights rather than divisive opinions. I have a theory that we often get the leaders we need at a particular time rather than the ones we necessarily want.

As consumers cut back on restaurant spending in 2026, operators are shifting from expansion to retention, raising prices while demanding more precise, outcome driven marketing. The Popmenu data shows restaurants increasing menu innovation, personalization, and communication frequency—creating strong demand for media that delivers relevance, cadence, and local context rather than broad reach. For local broadcast, print, outdoor, and digital sellers, the opportunity is to position media as a strategic partner that helps restaurants win fewer, higher stakes dining decisions through consistent, well timed messaging.

Sales teams aren’t losing deals because they lack effort—they’re losing time to inconsistent prep, scattered follow-up, and vague positioning. This article outlines 10 proven AI prompts that help local media reps and agency professionals move faster on the work that actually drives revenue: discovery, conquest strategy, objection handling, proposals, and next steps. Each prompt is designed to produce clearer thinking and cleaner execution—so you sound more strategic, not more “salesy.” The result is a repeatable system that helps teams win more meetings, protect renewals, and build bigger, longer-term contracts.

Jeff Bezos founded Amazon in 1994 with a vision to build an online bookstore, but his relentless focus on customer obsession, innovation, and long-term thinking transformed it into a global tech and retail empire. From the early days in a Seattle garage to launching Amazon Web Services, Alexa, and acquiring The Washington Post, Bezos consistently pushed boundaries across industries. His leadership style—rooted in experimentation, operational excellence, and bold vision—helped Amazon redefine commerce, logistics, and cloud computing. Bezos’s journey offers powerful lessons in brand building, customer experience, and strategic risk-taking for marketers, media professionals, and entrepreneurs alike.

Weekly Newsletter December 15, 2025

So I didn’t. The truth is, avoiding that hard decision and others like it cost me time, opportunity and cycles of unnecessary rumination and distraction. I learned that procrastinating a hard decision is actually a decision in and of itself. It also typically comes with a cost. Understandably, many of us hesitate when the stakes are high instead of being decisive. Or, in the words of Paul Epstein, a sports executive turned bestselling author and keynote speaker: We play defense when they should be playing offense.